proposal
Eat your own dog food

Eat your own dog food

Why founders need to eat their own dog food and be on the front lines of nearly everything.

Big corporations are failing. They are failing slowly, but it’s easy to see how smaller, ‘scrappy’ startups are eating their lunch. It’s easier to be small. It’s easy to see the mistakes of the Big C, and easy enough to create and sell the product that is closer to the customer.

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